Yesterday marked the launch of
Digital Main Street a new program from the City of Toronto and the Toronto Association of Business Improvement Areas focused on helping main street businesses connect to digital tools to help them manage and grow their businesses. This is an exciting initiative that will help Toronto businesses get online where their customers are. GBS students have been involved in the Digital Main Street Project through
startGBC, our Gateway to Entrepreneurship.
As outlined on the site:
By joining Digital Main Street, main street businesses receive a free digital assessment and a recommended to-do list that identifies technologies and service providers that can help businesses meet their digital goals.
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| Graphic of Digital Main Street project |
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